Released on: June 19, 2008, 2:22 am

Press Release Author: Haihaisoft Corporation

Industry: Software

Press Release Summary: Haihaisoft recently released new dynamic watermark feature
for its unique DRM-X platform.

Press Release Body: Haihaisoft recently released new dynamic watermark feature for
its unique DRM-X platform. Haihaisoft is the only provider of multi-format,
multi-platform DRM and digital copy protection solutions. Haihaisoft DRM-X system
can securely deliver licenses for media files in Windows Media, Adobe Flash Video,
Real Media, AVI format and PDF document.

Haihaisoft announced that the DRM-X platform has updated its Haihaisoft Universal
Player to version 1.0.7.1, and added the innovative dynamic watermark feature to
it\'s DRM-X platform.

Haihaisoft Universal Player is a powerful media player which supports almost all
popular digital media formats and can also play digital media files protected by
DRM-X platform.

DRM-X platform provides dynamic watermarking capabilities on protected media
content. The new dynamic watermark shows Username in the protected content. A
watermark is the text includes Username and text messages that is superimposed over
the media files. In a rights managed media file, the watermark can be applied
dynamically as the media file is played in Haihaisoft Universal Player or ActiveX
player online. The watermark is not editable by users and is not permanently stored
in the media file. The location of the watermark is customizable by administrators
in DRM-X control panel Rights management and can contain pre-defined text such as an
information classification as well as the user\'s name and message.

The new dynamic watermark technology makes DRM-X become more powerful. With its
original Blacklist function, not all capture softwares can be found and blocked, but
the new dynamic watermark technology is a nice way to solve that problem.

Haihaisoft is one of the few companies who provide a series of essential DRM
software from license server to Media Player and PDF Reader. Haihaisoft offers a
content owner approved alternative to Windows Media DRM, Adobe LiveCycle Rights
Management, and Flash Media Rights Management.

About Haihaisoft - The World Leader in On-Demand DRM

Haihaisoft, founded in 2004, is the leader in digital rights management industry.
Haihaisoft offers content protection and related solutions that enable businesses to
maximize the value of their digital content products. Haihaisoft\'s services and
solutions are deployed by companies in entertainment, consumer electronics, gaming,
software, information publishing and corporate IT markets to solve industry-specific
challenges.

Haihaisoft\'s mission is: Powering Digital Content Trade, and makes content securely
accessible and valuable.

To fulfilling that mission, Haihaisoft needs to solve the serious content piracy
problem in the world. From 2003, the founder Haibo Shi and Hairui Shi started to
build the DRM system and released the first product Riboo Media DRM Protector.
Haihaisoft developed a new approach to protect content: content owner just needs to
register an account online and then can easily protect, publish, and sell almost all
Audio/Video format and PDF documents in a single system. All software are kept
updating to against piracy. The content protection has never been so easy and
reliable.

Since it was founded in 2004, Haihaisoft has grown to include 4 core websites and
includes various solutions and service to fulfill Haihaisoft\'s mission. Haihaisoft
solutions and services include Live P2P broadcasting, Media Encoding, Media
Streaming, Media Player Customization, and PDF Reader Customization.


Web Site: http://www.haihaisoft.com

Contact Details: Haihaisoft Corporation
Email: service@haihaisoft.com
Website: http://www.haihaisoft.com
Skype: haihaisoft
Fax:862150805763